

Thought Leader | Practical Reformer | Humanistic Capitalist
Jessica L. Rider
Founder. Author. Operator
I’m Jessica Rider—founder, operator, and author. I build alongside the industries that quietly hold everything up: manufacturing, services, and the skilled trades. RJR Capital exists to bring new life to these businesses by strengthening the fundamentals—people, process, and standards—so they can grow without being stripped of their dignity, craft, or purpose.
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Small business is where futures are built. We invest in and work with companies to create jobs, restore capability, and build profitable, principled enterprises that last—bridging the gap between what’s being lost and what’s needed for the future of American business.

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Roles
I have many roles in my life including: CEO of RJR Capital, CEO of Pull Through Sites Mobile RV Repair, COO of R&B Packaging, elected board member for local and trade organizations and author. My experience is in operations, in building organizations that put people first and develop the right value to succeed in business. I am an integrator in business and have a knack for putting all the pieces together to win.
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Publications
I enjoy writing and sharing information with people as you never know when one spark may change the direction of a life. A simple thought or question can change the way someone does business and ultimately make them millions. I have written books, a weekly Substack and contributed to many publications over the years. I encourage you to take a look as you never know when one sentence could spark an idea.



